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Comparison

# How Wellput *compares*.

There are a lot of ways to run newsletter sponsorships. Whether it's self-serve marketplaces like Linkby, Paved, or Passionfroot, or platform ad networks like beehiiv or Kit, here is an honest look at how it stacks up against each one.

[Marketplace

### Wellput vs Paved

A self-serve directory of flat-rate listings, next to a service that places and prices on performance for you.

Read the comparison ›](/compare/paved)
[Marketplace

### Wellput vs Passionfroot

A multi-channel creator storefront, next to a managed newsletter program priced on dynamic CPC.

Read the comparison ›](/compare/passionfroot)
[Performance PR

### Wellput vs Linkby

Pay-per-click editorial coverage on news and lifestyle sites, next to managed newsletter placements.

Read the comparison ›](/compare/linkby)
[Platform ad network

### Wellput vs the beehiiv Ad Network

A network limited to newsletters hosted on beehiiv, next to a cross-platform managed service.

Read the comparison ›](/compare/beehiiv)
[Platform ad network

### Wellput vs the Kit Sponsor Network

A native sponsor network for Kit creators, next to a managed program across any platform.

Read the comparison ›](/compare/kit)