Comparison
How Wellput compares.
There are a lot of ways to run newsletter sponsorships. Whether it's self-serve marketplaces like Linkby, Paved, or Passionfroot, or platform ad networks like beehiiv or Kit, here is an honest look at how it stacks up against each one.
Marketplace
Wellput vs Paved
A self-serve directory of flat-rate listings, next to a service that places and prices on performance for you.
Read the comparison ›Marketplace
Wellput vs Passionfroot
A multi-channel creator storefront, next to a managed newsletter program priced on dynamic CPC.
Read the comparison ›Performance PR
Wellput vs Linkby
Pay-per-click editorial coverage on news and lifestyle sites, next to managed newsletter placements.
Read the comparison ›Platform ad network
Wellput vs the beehiiv Ad Network
A network limited to newsletters hosted on beehiiv, next to a cross-platform managed service.
Read the comparison ›Platform ad network
Wellput vs the Kit Sponsor Network
A native sponsor network for Kit creators, next to a managed program across any platform.
Read the comparison ›Price that moves with performance.
Wellput runs on dynamic CPC, tests across premium and niche newsletters, and concentrates your budget in the audiences that convert.