NativePath was born from a strong desire to create a path to better health — free from pain, fatigue, and unwanted weight.
When Dr. Chad, a Doctor of Physical Therapy based in Austin, Texas, kept seeing pain, fatigue, and chronic disease running through his patients, he knew something more was going on beneath the surface. As he sought out answers, NativePath was born — a path to better health paved with nutrition products that make it easy to live native, or as close to nature as humanly possible.
Long-form email does the educating, so the ad can skip a step.
Newsletter sponsorships give NativePath the room to tell a real story. The long-form copy educates prospects on the brand up front — so the ad can drive readers directly to a product page instead of a landing page.
A better-educated prospect is a more ready buyer. Skipping the landing-page step shortens the path to purchase and lifts conversion rates — the difference between a click and a customer.
A fully managed channel — and a system for finding what works.
A fully managed service — creative development, shared best practices, and recommendations — so NativePath gets the channel without the operational overhead.
Focus on newsletters that reach baby boomers interested in health, wellness, and beauty — the audience most likely to convert on NativePath’s products.
Test various products, newsletters, and creatives, monitor results, and optimize on performance — generating key learnings while holding a strongly positive ROAS.
A profitable channel from the beginning — and still scaling.
Wellput is the only company that has been able to provide performance and scale for newsletter sponsorships. The ROAS is fantastic — well above target!
“E-commerce is our fastest-growing advertiser segment. Newsletter sponsorships ensure a prospect is better educated on the advertiser’s value proposition — and more likely to convert.”
A simple, effective, scalable customer-acquisition channel for brands.
Schedule a call with Craig Swerdloff, Wellput’s CEO, to explore this channel for your brand.
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