Craig Swerdloff 1/29/25 Craig Swerdloff 1/29/25

Stop tracking the wrong newsletter metrics 🚫

Read More

The hidden math behind what makes a newsletter sponsorship successful

Craig Swerdloff 1/21/25 Craig Swerdloff 1/21/25

The hidden math behind what makes a newsletter sponsorship successful

Read More

Charge more for your sponsorships (without losing deals)

Craig Swerdloff 1/15/25 Craig Swerdloff 1/15/25

Charge more for your sponsorships (without losing deals)

Read More

Newsletter Publishers, What's Your Subscriber LTV?

Craig Swerdloff 1/9/25 Craig Swerdloff 1/9/25

Newsletter Publishers, What's Your Subscriber LTV?

Read More

👀 Considering newsletter sponsorships? Read this first

Craig Swerdloff 12/20/24 Craig Swerdloff 12/20/24

👀 Considering newsletter sponsorships? Read this first

Read More

💡 How this newsletter breaks all the rules (and still wins big)

Craig Swerdloff 12/11/24 Craig Swerdloff 12/11/24

💡 How this newsletter breaks all the rules (and still wins big)

Read More

📊 Split testing secrets for newsletter sponsorships

Craig Swerdloff 12/4/24 Craig Swerdloff 12/4/24

📊 Split testing secrets for newsletter sponsorships

Read More

💰 How to price newsletter sponsorships as your audience grows

Craig Swerdloff 11/27/24 Craig Swerdloff 11/27/24

💰 How to price newsletter sponsorships as your audience grows

Read More

🏅 The top 3 newsletter sponsorship formats to use going into 2025

Craig Swerdloff 11/21/24 Craig Swerdloff 11/21/24

🏅 The top 3 newsletter sponsorship formats to use going into 2025

Read More

📈 How and why to track your newsletter’s ROI for advertisers

Craig Swerdloff 11/14/24 Craig Swerdloff 11/14/24

📈 How and why to track your newsletter’s ROI for advertisers

Read More

✅ Proven ways to find newsletter sponsors that keep coming back!

Craig Swerdloff 11/7/24 Craig Swerdloff 11/7/24

✅ Proven ways to find newsletter sponsors that keep coming back!

Read More

Craig Swerdloff 10/30/24 Craig Swerdloff 10/30/24

🤝 How to build audience trust with sponsored content in newsletters

Read More

Craig Swerdloff 10/24/24 Craig Swerdloff 10/24/24

Your newsletter’s media kit needs these 5 must-have elements 📊

Read More

Craig Swerdloff 10/17/24 Craig Swerdloff 10/17/24

Are bot clicks skewing your newsletter metrics? 🤖

Read More

Craig Swerdloff 10/16/24 Craig Swerdloff 10/16/24

The metrics newsletter sponsors really care about 📊

Read More

Craig Swerdloff 10/16/24 Craig Swerdloff 10/16/24

One thing NOT to do in your newsletter 🙅

Read More

Craig Swerdloff 9/26/24 Craig Swerdloff 9/26/24

4 ways to maximize your newsletter revenue 🚀

Read More

Craig Swerdloff 7/15/24 Craig Swerdloff 7/15/24

A Growth Marketer’s Guide to Acquiring Customers Through Email Newsletter Sponsorships

Read More

Craig Swerdloff 7/5/24 Craig Swerdloff 7/5/24

A Publisher’s Guide to Selling Email Newsletter Sponsorships

A Publisher’s Guide to Selling Email Newsletter Sponsorships. In it we explore what an email newsletter sponsorship is, how to find sponsors, and how to price newsletter sponsorships.

Read More