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Craig Swerdloff 7/24/25 Craig Swerdloff 7/24/25 Why Your Open Rate Doesn’t Matter to Advertisers (And What Does) Read More
Craig Swerdloff 7/24/25 Craig Swerdloff 7/24/25 The truth about newsletter CTR (and how to boost yours) Read More
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Craig Swerdloff 7/17/25 Craig Swerdloff 7/17/25 How to Align Your Brand with Newsletters for Maximum Impact Read More
Craig Swerdloff 7/10/25 Craig Swerdloff 7/10/25 When Search Traffic Craters, What Happens to the Digital Advertising Industry? Read More
Craig Swerdloff 7/10/25 Craig Swerdloff 7/10/25 What Makes Newsletter Audiences Click: Insights for Advertisers Read More
Craig Swerdloff 7/3/25 Craig Swerdloff 7/3/25 Building Long-Term Sponsor Relationships: Strategies for Retention and Upselling Read More
Craig Swerdloff 6/26/25 Craig Swerdloff 6/26/25 Why Newsletter Readers Trust Brands That Support Their Content Read More
Craig Swerdloff 6/26/25 Craig Swerdloff 6/26/25 Your Ad Doesn’t Need to Go Viral. It Needs to Go Deeper. Read More
Craig Swerdloff 6/19/25 Craig Swerdloff 6/19/25 How will readers find you when AI replaces search? Read More
Craig Swerdloff 6/19/25 Craig Swerdloff 6/19/25 Why most newsletter tests fail (and how to avoid it) Read More
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Craig Swerdloff 6/12/25 Craig Swerdloff 6/12/25 Your Brand Message Shouldn’t Expire in 24 Hours Read More
Craig Swerdloff 6/5/25 Craig Swerdloff 6/5/25 AI Is Reshaping Digital Advertising. Here’s What That Means for Newsletter Sponsorships Read More
Craig Swerdloff 6/5/25 Craig Swerdloff 6/5/25 Google Ads Are Getting Pricier. Time to Look Elsewhere. Read More
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